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Otimização De Site Vs. Design


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#1 cleiton.costa

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Posted 07/12/2005, 12:38

Otimização de Site – VS. Design.

Hoje pouco difundida no Brasil a Otimização de site é pouco explorada em nosso país, muitos desconhecem sobre o assunto e a pequena minoria que conhece a contesta de forma errada.

O custo e beneficio que a Otimização de site pode trazer a um site, é muito grande seja ele qual for o seguimento.

Muitas das vezes a otimização esta ligada diretamente ao Design do site e a tecnologia que o mesmo foi empregado, nos dias de hoje ter somente um site bonito e bem apresentável não basta, ele tem que ser popular atrair visitantes realmente suprir a necessidade do cliente.

Estou postando esse tópico por que estou vendo a carência dos sites que hoje são publicados na web, também sou Adepto ao design, gosto muito, ter um site com uma boa estética visual e uma boa aparência é muito importante, pois, representa a grandeza e imagem da empresa no mercado atuante.

Mas muitas das vezes por si próprio o design do site ou a tecnologia que o mesmo foi desenvolvido, prejudica a boa desenvoltura do site (mais para frente direi por que).

A Pergunta que é.
Do que adianta ter um site com um DESIGN FÁNTASTICO, se ele não recebe visitantes?
E se ele não recebe visitantes ele não gera vendas, e se não gera venda é apenas mais uma site na Bola que hoje é a Internet.

Faço essa referência por que o Design do site muitas vezes difere diretamente na Otimização de Site no contexto geral.


Para que eu possa dar continuidade Sobre o Conceito de Otimização de Sites, gostaria de saber de vocês leitores desse tópico hoje na opinião de vocês qual é a melhor forma de Divulgação para um Site na web.

#2 nassaum

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Posted 19/04/2006, 09:30

Além de ser um site bastante acessível, onde o cliente/visitante se sinta bem recebido e ache o que está procurando.
Creio que pra se achar o que se procura, a pessoa vai pelas indicações.
O que é o Google por exemplo ? Na maioria das visitas que eles recebem é pelo serviço de qualidade e claro a INDICAÇÃO que todo mundo faz.

Acho como você o design não é o fundamental PRA ALGUNS TIPOS DE SITES. Mas o essencial é ORGANIZAÇÃO e uma ARQUITETURA BEM DEFINIDA do SITE.

#3 '' sem.Ponto

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Posted 19/04/2006, 14:16

Na minha opinião, não adianta somente ter um site com um ótimo design ou somente ter um site otimizado. Deve-se ter um site com os dois.

Isso também, depende muito do site. O Google por exemplo, não precisa de um design muito bonito, apenas uma organização legal, a função dele é passar informação.

Sites com muito conteúdo, ficam poluídos com um design muito bonito. Nesses casos, é preciso uma pequena parte de um bom design com uma grande parte de otimização.

Já os sites com pouco conteúdo, é bom fazê-los com um design bem legal, mas pelo menos, deve-se usar um pouco do SEO.

Bom... é assim que eu penso.
att,
Muller Dias
ex-administrador Fórum WMO

#4 Crab

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Posted 21/04/2006, 00:36

Eu acho que um bom começo para o site é ele cumprir ao que se propõe ... ou seja ... se ele "diz que vai vender banana " ... ele tem que "vender banana" e bem vendido.

O Público alvo não costuma perdiar algumas falhas que mostram falta de credibilidade ... assim se falhar nesse quesito ( passar uma imagem de credibilidade ) vai ter que ralar para se recompor ... e talvez logo de cara já amargue o gosto do insucesso para determinado projeto. Não quer dizer que o Idealizador do projeto não possa dar a volta por cima.

Se um site tem um propósito e é divulgado baseado nesse propósito e o usuário, visitante, cliente chega lá e não ve de forma fácil como proceder para interagir com aquilo que lhe foi proposto na divulgação ...

:ponder: vai amargar ... mas nunca é tarde para trabalhar melhor nossos projetos e projetos de 3ºs que nos são incubidos.

Acredito que o sucesso é definido hoje em dia por um "conjunto" muito bem equilibrado.

(y) Até mais

#5 Procurando Parcerias

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Posted 23/04/2006, 11:45

Design não é tudo, depende do tipo de site, como fazer um portal que recebe 10.000 visitas diarias cheio de imagens? O cara vai ter prejuizo pagando seu bandwith...

Mais já uma empresa que não recebe muitas visitas e só pessoas interessadas entram pra ver sobre a sua impresa, ai meu filho... primeira impressão é oque conta! Capriche no design ai!


Bom, acho que é só isso :P

#6 dan.paulo

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Posted 03/02/2016, 12:12

eu acho que o maior problema em otimização de sites é o cliente compreender o que será feito e o tempo que isso trará de resultados.

 

Em link building por exemplo demora semanas ou meses para os links indexarem.

 

Enfim eh bem complicado mas estamos na luta !


Especialista em Otimização de sites


#7 ShZlot

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Posted 08/02/2016, 13:35

Acho que o mais complicado é quando o cliente não tem gosto no design e escolhe papagair todo o site. A pessoa acaba tendo um trabalho duplicado tendo que mudar o design.

Eu acho que o design tem uma importância tão grande quanto a otimização para as buscas, pois mesmo que o site tenha um bom SEO, quando a pessoa chegar no site e o design for muito feio o visitante vai voltar aos resultados de busca do Google. Acho que não existe separação entre otimização e design, acho que ambos devem estar entrelaçados.


Trabalho desenvolvendo no melhor e mais completo CMS do tipo SaaS. Conheça você também e crie um site grátis no uCoz.


#8 Carlos Biscuola

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Posted 16/11/2016, 16:39

Um belo site vai te ajudar no bouncing e no tempo médio de permanencia po usuário. O google tende a perceber que um site tem mais autoridade quando estas metricas são melhores. Eu acho que um website tem que mostrar o valor da sua companhia, um site XINFRIM denota que sua companhia não é lá grande coisa. Eu geralmente vejo isso quando faço alguma análise para clientes. Isso faz parte da otimização de site, além da comunicação visual toda a otimização de SEO.



#9 HaroNism

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